As a regular user of Sodexo’s dining services app, I found addressing the improvements that could be made interesting to begin with, not to mention, the influx of user input I received through friends and classmates contributed to effective feedback on my design. I knew one thing for sure – the app had a market – and it would have been used more often by students if it had a better interface and user experience.

• Color theory
• Typography
• Visual design
• Content and functional requirements

Although I had noticed some issues with the interface and wanted to address those, a great user experience only comes from customer insights and user needs. So I reached out to friends and asked them about their experience with the current app over dinner, brunch, homework time, TA hours, and whenever I could have a minute with someone I knew would love a better experience with the app. 

From my research, I realized that one pain point was interacting with the staff and providing feedback for a specific meal. Something that I found out would also be beneficial for the users was a concept of notifications. The user could sign up to get notified whenever a particular meal was on the menu so they could plan their meals and day accordingly. I also realized that many current users are also vegetarian, and the one feature that could make the app more efficient was filtering dishes by vegetarian / non-vegetarian categories.